Ways to Save Money on Advertising

Ways to Save Money on Advertising

When it comes to advertising, all businesses have experienced times in which they want to save money on their advertisements or perhaps look for cheaper alternatives to their current methods. From shops selling products to businesses providing services online, there are always new and exciting ways to advertise your business without it costing over the odds. Every business no matter its size would always choose to have a cost effective option for their advertising or anything for that matter. Opting for things like using sale stickers to promote your offers, or social media to engage with clients are simple, low cost answers that can be highly beneficial for any sized business. With that said, we’d love to share some advice and ways to save money on advertising with you.

Printing

All businesses in some way or another will have used or are currently using printing as part of their advertising material. Be it leaflets, business cards or something else, printing is one of the best and most cost efficient ways to promote your business without it costing ridiculous prices. You can easily share your company’s information or offers at a cut of a price of other advertising methods. Once more, with printing material such as leaflets, banners, or signage you can constantly target and appeal to new customers, making your audience grow and your sales. Win, win if you ask us! Before diving straight into promoting your company through printing, make sure you have your branding right. If needed, invest in getting your brand exactly how you want it and what matches your industry. Logos, slogans, colours, and even the way you write can massively affect the way people portray your brand.

Social Media

Take advantage of all social media platforms and invest your time (not money) into engaging on your social channels. From helping to arrange appointments, manage reviews and even share your latest photographs and updates, social media is an absolute miracle for businesses of any size. You don’t always have to spend money on sponsored adds too, just ask your clients to like and share your post and offer a reward such as a free product you offer or discount. The more you post on your channels the more visibility you will receive. For example, it’s now been seen that on Facebook the pages or friends you regularly engage with are the ones you will repeatedly see on your timeline. Our advice would be to set up business pages for all of the top social media platforms and start promoting your brand today!

Think Like a Customer

If you were to visit your shop or website having not seen it before, do you feel wowed or won over by it? Does it make you want to stay there or purchase something? If you don’t feel 100% that your answers are ‘YES’ then you’ll need to do something about it. Be it changing your website into a fresher design that appeals to your audience or simply decorating your shop or tweaking with the way it looks, changes of all sizes can make a huge difference. Try to see your company, shop, or website with fresh eyes and don’t be besotted with it. Instead look at the pros and cons, and if you do see it to be appropriate changes them make them, they’ll benefit you massively in the long run. Don’t forget, first impressions count so when you think like a customer make sure you’re honest with how you feel and the opinion you get. This will be how your customers feel when they see your business for the first time. If it’s easier, look at your business as a competitor and have a look at what you’d change, and this will go a long way in improving your advertising to suit the interests of your clients. You could even have a look at what your competitors are doing and see if it works for them, but without completely duping it.

Make It Your Own

There’s no better advertisement, branding, or post that’s better than doing one that’s solely your own. From standing outside of the box to doing something that’s a little different, the best way to market your business will be to show that you’re not like anyone else. Everyone has seen how advertising works, whether it be on paper or online it takes no time at all to toss the paper away or click off the ad. But these times will change when you make it your own and show people how you’re better than other options on the market and show your worth in how beneficial you can be. With all that put together, you’re sure to see vast improvements with your advertising which will result in your business growing and your sales too!

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How to save money on your fuel bills

How to save money on your fuel bills

If you feel like your fuel bills are costing you big each month, there are a range of simple and easy ways you can cut back on your spending. To start saving, here’s how you can slash your household costs once and for all.

Shop around for the best tariff

While it might seem like less of a hassle to simply stick with the same energy providers year on year, you could actually be missing out big time when it comes to saving on your bills. So, if you’re keen to cut your household costs, it’s worth checking out other companies and shopping around for the best tariffs available.

In most cases, all it takes is a quick phone call or online application to switch to a more cost-effective deal, regardless of whether you’re looking for a better electricity deal, cheap heating oil or lower gas rates.

Replace your light bulbs

Did you know that replacing your regular light bulbs for energy-saving versions could help you save money on your energy bills? For example, you could swap your existing bulbs for LED designs. These use up to 90 per cent less energy than traditional versions, offering you a quick and easy way to reduce the electricity usage in your home.

Although they may be a little pricier than regular versions, you should find that LED light bulbs pay for themselves through the savings you make in just a few months.

Insulate your home

Making sure your home is properly insulated can lead to savings of hundreds of pounds each year in energy bills. The particular type of insulation you need will depend on the design of your property, but your options can include loft, roof and wall insulation. Opting to improve your home in this way can help prevent heat from escaping, which in turn will help keep you warm and therefore lower your heating bills.

You might find that blocking out draughts around your door and window frames, suspended floorboards and loft hatches can help too. You could even go as far as replacing any single-glazed windows with double-glazed designs to help trap warmth in your rooms.

Invest in energy-efficient appliances

Being savvy when it comes to selecting your appliances can help you save on your household bills too. By paying attention to the energy ratings of the gadgets you use on a daily basis, such as your kettle, microwave and washing machine, and even large, high-energy appliances, like your fridge-freezer and dishwasher, you could stand to save big.

The best way to understand the efficiency of an appliance is by checking its EU energy-efficiency rating. This is a rating from A+++ to G, with A+++ being the most energy efficient and G the least. This information can usually be found on a label on the appliance itself.

By putting these tips into practice, you should find that you’re able to keep your household bills to a minimum. 

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Sliding Wardrobes – the Latest in Interior Design Trends

Sliding Wardrobes – the Latest in Interior Design Trends

There’s really no place like home, should yours be a rented shoebox with damp, a large country mansion with a tennis court or a penthouse suite with a rooftop pool. Wherever you call home, it’s important that you make it somewhere where you feel comfortable.

This upcoming season of Summer 2019 comes with key trends such as textures (like the plant vibe which is very popular), metallics including rose gold which is still very prominent and also natural elements and neutral tones. These looks are proving very popular, especially in the bedroom with a number of homeowners adding metallic accessories and house plants to their special places, helping to create a modern feel. However, one of the most important interior styling tips, which is popular all year round, is space and storage.

With this in mind, the minimalistic approach to furniture is king, ensuring the limelight is on the array of exciting décor and decorative accessories and not the dowdy old furniture you have, which looks boring and takes up too much space. When it comes to your bedroom, it is your haven after all, reducing the amount of furniture and items means you can maximise your space for relaxation and rejuvenation (sleep).

Reducing your Furniture Items and Creating more Storage Space

Whilst having a sliding wardrobe installed is a pricey investment, it really is worth its weight in gold when it comes to the benefits you’re going to reap from it. Not only will they complement your interior, their storage benefits also mean that they’ll transform the room. There’s a number of benefits when it comes to having a new sliding wardrobe fitted…

  • Sliding wardrobes are an investment which will last for years and also ensure the ultimate storage space
  • Easily accessible
  • Floor to ceiling wardrobes mean one thing – extra space
  • They’re very stylish and chic, so will look great in any room
  • They come in various styling options to suit your requirements

  • These wardrobes can be designed to fit into any size or space
  • They’re a property asset and will add value to your home

When choosing your new fitted wardrobe, it’s recommended to choose a simple wardrobe design that’s contemporary with clean lines. This way it’s bound to fit right in with the rest of your property interior. You can always find out how to measure for made to measure doors from the helpful team at Sliding Robes Direct

Incorporating Style and Décor Trends to Suit Your Wardrobe

So now we have our ‘blank canvas’ (reduced the amount of pointless furniture in your bedroom and created extra storage space), it’s time to go to town on the most innovative interior design styles.

  • Refreshing the trends in 2019 show stark metallic items which are still a key piece to these styles and have evolved with people trying to create a softer ambience.
  • Marble prints are still popular due to their contemporary feel and a clean finish, especially when paired with metallic pieces as well as a feminine flourish which includes natural elements like house plants.
  • Transform your home into a retreat with metallic items, textured materials, marbled pieces and natural plants. These finishes are bound to make a bold style statement as well as the metallic reflecting the light’s brightness. Small accessories like vases and candle holders can incorporate these trends within the bedroom in a subtler fashion.
  • Metallics can also be used in a more understated way but whilst still providing a bold and modern trend due to the industrial feel, so it’s important that your existing furniture or new furniture has a minimalistic style.

As well as the natural and metallic interior trends we have mentioned above, take a look at some of the other popular styles on trend this season. There’s something to suit everyone’s tastes, budgets and room space. Whether you’d like to change the colour of the walls or it’ a complete bedroom refurb, here’ some trends to keep in mind…

  • Copper –a very versatile metallic colour than can be blended into a range of interior styles, great for bathrooms, kitchens and lounges, copper is perfect for every room in the house.
  • Patchwork – a step up from the traditional ‘patchwork quilt’, there’s a range of patchwork items available, from different fabrics, to cushions and even upholstery.
  • White walls with fabric wall prints – a simple yet striking look, this interior trend can bring a lot of attention to a basic space.
  • Sky blue – a beautiful fresh colour which can also add calming vibes to your interior.
  • Photo frames – and lots of them, decorate your home with all your favourite memories and favourite people.
  • Aztec prints – striking Aztec prints are no longer too bold, they can easily be incorporated into your home and look great.
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Financial Considerations to Make Before Having a Baby

Financial Considerations to Make Before Having a Baby

Preparing for a baby doesn’t just involve going for ultrasounds and buying cute little outfits. Although both of these things are certainly important, there’s a whole host of financial considerations you’ll need to make before your bundle of joy arrives. While you won’t be able to do everything before baby arrives, below are some of the things you can, and should, do once you find out you are expecting.

1. Understand Your Health Insurance

If you live in a country where you have to pay for health insurance, it’s important to know what will be covered under your insurance, and what you will have to pay for out-of-pocket. You will need to consider both antenatal and postnatal costs, as well as the price of the birthing options available to you.

2. Consider Life Insurance

While looking over your health insurance, it’s worth considering taking out a family insurance policy too. Life insurance will protect your spouse and your child should anything happen to you and is the best way to ensure they are financially protected. A lot of people choose to take out plans that last until their child is an adult, but you may want to look into whole-life insurance policies too if your family relies on your income or you have a lot of debts.

3. Create a Baby Budget

The cost of bringing a baby into the world can be as much as $21,000 in the first year alone, so it’s important to budget for your new arrival and consider how it will impact you financially. Take a look at your current income and see how much you have spare every month. Then, work out the costs of everything from formula and nappies to nursery furniture and child care. With both of these figures, you should be able to work out how much you can afford to spend. If you have time to pay off debts before you try for a baby, this is a good option, but there are ways to save money too, as detailed here.

4. Look Into the Cost of Childcare

If both parents need to return to work, you’ll need to look into the cost of childcare in your area. There are a lot of different options here from nurseries to childminders, all of which will vary in cost. You’ll need to determine whether one parent remaining at home will be more cost-effective, or if you have any family who can help out.

5. Build a Rainy Day Fund

If you don’t currently have a rainy day or emergency fund, now is the time to create one. Children are prone to accidents and illness, and there’s no telling how much money you may need to cover the cost of this. Even unpaid days off work need to be covered if you are working to a tight budget. Building your fund up to cover at least three months of expenses is ideal.

While bringing a new life into the world is something to treasure, it’s important to consider the cost. Babies and children aren’t cheap and those who budget in advance will be better off in the years to come.

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Understanding Old Properties

Understanding Old Properties

When purchasing your first home you may consider a project, a home you can buy at a lower price and extend, renovate, or rebuild. This is a great way to get on the property ladder, if you can afford it. Generally, if you are looking to buy a home that needs renovation, the building will be old and therefore may come with some pre-existing issues. In this post, we are going to take a look at some of the issues you may come across with old homes.

BOILERS & OIL TANKS

Boilers can be temperamental at the best of times but in an old home, you should check the age of your boiler and ensure it is still in working order. One key sign that your boiler is on the blink is if your bills are high but your home doesn’t seem to be heating up. This may be a sign that your system needs flushing to remove any sludge or you may need a replacement.

Other older homes may work from heating oil tanks from the likes of https://www.certasenergy.co.uk/. These should be checked regularly, especially for leaks, look out for water marks on ceilings, floors and walls, or if you are struggling to get water out of your taps – these are all signs of possible issues.

MOULD

Mould is a big issue in many homes and if untreated it can have health issues, so it is important to do something about it. Generally, it is black in appearance and appears when moisture and warm air are present; this can be an indication of bad insulation and drafty windows.
To get rid of mould there are sprays available but to get to the root of the problem you may need to get a professional.

UNSAFE ELECTRICS

This may be obvious but before you decide to purchase a property, it’s a good idea to take notice of the electrics, as this can cost a pretty penny to fix. Test the lights for flickering and sockets for sparks.
To fix these issues it is best to get a professional, but ensure you look around the market so you get the best value.

These are some issues you may find in older homes and how to detect them, but it’s always best to seek professional opinions just in case. Share your experiences with fixing up old homes using the hashtag #FixingOldHomes

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